Win qualified skilled workers. Predictably. Measurably. Without guesswork.
The social recruiting unit of dot·gruppe combines in-house video production, more than 20 years of performance marketing expertise, and one clear promise: you only pay for qualified applications.
dot·gruppe has supported leading companies in digital marketing for more than 20 years. That experience, infrastructure, and quality standard flows directly into every recruiting campaign.
Professional recruiting video. Every single time.
Most agencies run ads with stock imagery. We produce an authentic employer video with our in-house production team dot-films at no additional charge.
3x to 5x higher conversion rates
Video ads consistently perform better on social platforms and lower the cost per qualified lead.
Authentic instead of generic
Applicants see the workplace, the team, and the culture behind the offer.
An asset you can keep using
Your recruiting video remains yours for your careers page, social media, events, and employer branding.
Headhunter, job board, or social recruiting?
Three ways to hire talent. Only one is predictable, measurable, and performance-driven.
Focused on industries with the highest demand
Every industry has different recruiting friction. We know the market realities and adapt campaign logic accordingly.
- ⚕️
Healthcare & Nursing
Nurses, healthcare staff, medical support roles, and care organizations.
Industry page → - 💻
IT & Tech
Developers, IT admins, data roles, product teams, and technical specialists.
Industry page → - 🛠️
Skilled Trades & Construction
Craft specialists, site teams, foremen, and technical trade roles.
Industry page → - 🚚
Logistics
Drivers, warehouse staff, dispatchers, and logistics operations teams.
Industry page → - 🏢
Facility Management
Cleaning, building services, technical FM, and object management roles.
Industry page → - 🛡️
Service & Security
Security, front desk, airport, hospitality support, and service functions.
Industry page → - 🤝
Social Professions
Education, social work, therapy, and people-centered professions.
Industry page → - 🍽️
Hospitality
Restaurants, hotels, kitchens, service teams, and operations staff.
Industry page → - ⚡
Energy & Renewables
Technicians, installers, engineering, and field operations talent.
Industry page → - ⚙️
Industry & Production
Manufacturing, maintenance, production, and industrial specialists.
Industry page →
Five steps to your next hires
Potential analysis
We review your hiring goals, target group, recruiting history, and likely performance indicators.
Free and non-bindingStrategy and video concept
Channel mix, targeting logic, messaging, and the concept for your recruiting video.
Within 48 hoursProduction and campaign launch
One on-site shoot day, fast creative setup, and immediate campaign activation.
Launch in under 7 daysQualified applications
Applications are pre-qualified so your HR team only sees candidates that fit the brief.
First applications from week oneOptimization and reporting
We continuously improve creatives, targeting, and lead quality while reporting transparently.
OngoingSenior only. No handoffs.
You work directly with the people responsible for strategy, creative, production, and performance.
Bernhard Longin
CEO · StrategyStrategic lead and direct point of contact for market positioning and campaign performance.
Stephan Longin
Production · Campaign MgmtResponsible for video production and campaign delivery from briefing to rollout.
Stephanie Leukart
Creative DirectionCreates messaging and design systems that stop the right candidates in their feed.
Andrej Wächter
Key AccountsCoordinates day-to-day execution, reporting, and communication with your HR team.
How much could social recruiting save you?
Enter your situation and see a simple benchmark model in real time.
Frequently asked questions from decision-makers
The most common questions before companies start a potential analysis with us.
You only pay for applications that match the agreed qualification criteria.
In most cases we can launch within seven days, including creative setup and production planning.
Yes. The professional recruiting video is part of every campaign setup.
Yes. Social recruiting is especially effective for passive target groups in care, trades, logistics, and service roles.
Your free potential analysis
In 30 minutes you will get an honest estimate of expected applications, likely CPL, and a suitable media budget.
Concrete KPI estimate
Expected application volume, cost per lead, and market potential.
Channel and targeting recommendation
We show which platforms make sense for your target audience.
Video concept included
You receive a first idea for the recruiting video as part of the analysis.
Request your potential analysis
3 short steps · 2 minutes · no obligation